Guide

Win rate vs ROI

Win rate on its own says nothing about profitability, because it ignores price. A 70% strike rate at 1.30 loses money; a 35% strike rate at 3.20 makes it. The only meaningful benchmark is the break-even probability of the prices being taken.

Published 2026-09-01 · Last reviewed 2026-09-01 · BetBuddy editorial

Break-even probability

Every price implies the strike rate needed to break even. Beat it and the record is profitable; fall short and it is not, however high the raw percentage looks.

break-even probability = 1 / decimal odds

Strike rate required to break even
Decimal oddsBreak-even win rate
1.3076.9%
1.5066.7%
1.8055.6%
2.0050.0%
2.5040.0%
3.2031.3%

Two records, opposite conclusions

Take 100 bets of €10 in each case. Record A wins 70 at odds of 1.30: profit is 70 × €3 = €210 against 30 × €10 = €300 lost, a net loss of €90 and a Betting ROI of −9%.

Record B wins 35 at odds of 3.20: profit is 35 × €22 = €770 against 65 × €10 = €650 lost, a net profit of €120 and a Betting ROI of +12%.

The 70% record is the losing one. Any published strike rate quoted without its average price is uninterpretable.

100 bets of €10 each
RecordWin rateAverage oddsNet profitBetting ROI
A70%1.30−€90−9%
B35%3.20+€120+12%

The comparison that is actually useful

Compare realised win rate against the average break-even probability of the prices taken. If a method takes an average price of 2.20, it needs better than 45.5% to profit; a 48% strike rate is then a good result and a 44% strike rate is not.

This also explains why a minimum price rule changes the shape of a record. BetBuddy never selects below 1.80, so its break-even strike rate can never exceed 55.6% — a lower win rate at longer prices is the expected pattern, not a warning sign.

Variance around the win rate

Strike rate is also noisy. A true 45% method will routinely show anywhere from roughly 35% to 55% across a run of 100 bets. Reading a short-run win rate as the method's real accuracy is one of the most common analytical errors in betting.

Judge the record on Betting ROI against a stated sample size, and treat win rate as descriptive colour rather than as the headline.

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